ERTH is the first-ever aromatherapy-based professional grooming brand scientifically formulated for men. From shaving essentials to advanced skincare, every ERTH product blends nature’s intelligence with scientific precision, harnessing the power of pure essential oils and bioactive botanical ingredients.

Expertly developed by Master Aromatherapist Dr. Blossom Kochhar, ERTH stands at the intersection of science, craftsmanship, and wellness, offering formulations that not only groom the skin but also restore balance, vitality, and emotional well-being.

At ERTH, we believe every barber is more than a stylist; he is a craftsman, a confidant, and a wellness guide. That’s why our range is scientifically designed to support professional barbers with high-performance products rooted in aromatherapy principles and clinically proven natural activities that enhance both skin health and mental rejuvenation.

To help men feel grounded in their masculinity through science-led grooming and wellness rituals that nurture confidence, balance, and inner well-being.

Purpose

To elevate men’s grooming into a science-backed wellness ritual, by creating aromatherapy-based professional solutions that transform every shave and skincare experience into a moment of care, confidence, and calm.

Values

Dr Kochhar has created Erth products by harnessing 40 years of aromatherapy expertise, embodying authenticity, craftsmanship, and holistic wellness.

We merge the therapeutic benefits of essential oils with modern cosmetic science, empowering barbers as wellness partners who bring balance and care to every grooming session.

To empower barbers with education, expertise, and scientifically crafted aromatherapy products that enable them to deliver authentic rituals of rejuvenation and holistic wellness to their customers.

Why ERTH?

● First-ever aromatherapy-led men’s wellness brand
● Science-backed formulations using pure essential oils and clinically validated natural actives
● Safe, effective, and sustainable, free from harmful synthetics, designed to protect both skin and planet
● Created for barbers, each product thoughtfully engineered for precision, performance, and the professional chair where it matters most